Success factors are necessary for successful accomplishment of e- business objectives including:
*Content, the presentation of products and services in an attention grabbing and powerful way.
*Convenience, the purposive usability of the website.
*Security. It continues to be a major concern of online customer worldwide.
*Control the rapid influence on processes and content.
*Interaction, the relationship building with individual customers by providing timely pre-sales information and excellent after sales support.
*Access to expert help when required.
*Customer service offering. The service has long been proven to be the major factor affecting the customer’s satisfaction and loyalty in traditional type of commerce.
*Community, the relationship building with groups/organization by enabling the exchange of information and services tailored to the ends of the community.
*Price sensitivity, the sensitivity of a product or service to competition on the internet. Research shows that free shipping and discounts are good incentives and motivators for online shoppers.
*Demographic factors. Research has found that genders, ages, income, education and residential areas determine the level of online usage and shopping.
*Brand management.
*Ensuring timely deliveries to customers.
The key factors of successful e-commerce system
