Most business to consumer E-commerce ventures takes the form of retail business sites on the World Wide Web.
Whether a huge retail Web portal like Amazon.com or a small specialty Web retailer, the primary focus of such E-tailers is to develop, operate and manage their websites so they become high priority destinations for consumers who will repeatedly choose to go there to buy products and services.
Thus, these websites must be able to demonstrate the key factors for E-commerce success.
Web Store Requirements
